An Obituary Goes Sideways

Never underestimate the emotions at play when someone dies.

Aug 26 • 

Tim O'Brien

July 2025

Issues Management: The Exception is Not the Rule

It's one of the most common ways emotional narratives are used to change your perspective.

Jul 24 • 

Tim O'Brien

January 2025

Change Management: Always Start with the Familiar

Anyone who’s ever moved into a new place knows this instinctively.

Jan 3 • 

Tim O'Brien

December 2024

Almost Impossible: The Story Behind Our Aaron Brown Interview on 9/11

Legendary former CNN news anchor Aaron Brown, has died, his family has reported.

Dec 31, 2024 • 

Tim O'Brien

Don’t Underestimate the “Second Bullet” of Your Strategy

Have you ever been in a strategy session and by the end of it, the white board is full of great and not-so-great ideas?

Dec 18, 2024 • 

Tim O'Brien

November 2024

I'm Thankful for the Bad Things

What I would tell my younger self

Nov 22, 2024 • 

Tim O'Brien

August 2024

This is How Your Critics Try to Define You

How they frame you without you realizing it

Aug 26, 2024 • 

Tim O'Brien

Senior Level Counsel: Arm Yourself with the Right Questions, Not Just the Right Answers

One of the biggest mistakes I ever made in the business of communications happened to me when I was a young account executive at a global PR firm.

Aug 19, 2024 • 

Tim O'Brien

July 2024

Crisis Management: When the Shine Comes Off the Apple

It happens to everyone

Jul 30, 2024 • 

Tim O'Brien

How are Your Opinions Assigned to You

It's not a question of "if"

Jul 22, 2024 • 

Tim O'Brien

The Four Things that Will Happen When You Get Sued

In the court of public opinion, you are guilty until proven innocent

Jul 8, 2024 • 

Tim O'Brien

June 2024

The PR Field Could Not Exist Without a Robust First Amendment

The field's First Amendment illiteracy will astonish you

Jun 28, 2024 • 

Tim O'Brien